Float is a work in process project about the "floating" in the Corona Lockdown. Float wants to show the digital world we switched to through during this time. For me the look of such world needs to be digital, clean but not unfamiliar or threatening.
I‘m Steffen Hörbrand. I'm a freelance Art Director and Motion Designer based in Berlin.
My passion is mediatecture, fusing the electronical world with our reality to create astonishing physical spaces with digital layer. I love the logic of a good code and always try to improve my motion design projects with useful selfwritten plugins. I also work with the coding tool Touchdesigner to achieve a more interactive experience of my work.
I'd love to hear from you! Just write me an email or on social media.
Art direction, Styleframing,
Motion, Coding, Media Art,
3D, Graphic Design,
Houdini / Cinema4D
After Effects / Adobe CC
Redshift3D / Octane
I worked with agencies like
Aixsponza, Blackspace, Flora & Fauna Visions, Urbanscreen, Visual Drugstore, Sehsucht and Tamschick
for clients like
Intel, MAN, Volkswagen, ABB, Philips, GoreTex, ZDF, ARD, Nickelodeon